Easton Evaluation: Diamond Cellar

Variety is essential. I’m not talking about keeping your life interesting or any other cliché, I’m saying variety in accessories or attire, in companions or clubs, it is what makes you yourself… It has different names…. Fashion sense, preference, style, taste… But they all just substitutes for one concept… Variety… the substance of life…

The Diamond Cellar perfectly epitomizes the variety concept… Whether one is seeking a bracelet, ear rings, necklace, or a ring… You will every style, every price, a gift for every occasion within their gorgeous showroom (which included a TV… How many jewelry stores have a TV?)…

Their sales associates are equally impressive. As you walk into the store, they greet you and I’m not talking the “hi, how are you” dismissal I mentioned receiving at Pac Sun… They smile, they ask what are you are seeking, then they walk you around to several cases and show you anything you might want to see… Some jewelry stores will stand over their cases, look at what you’re pointing out and agree with you it’s pretty… Diamond Cellar’s sales associate must have pulled twenty pieces for me… I didn’t buy anything, but I was still treated as a potential future customer… someone they want to see return… “The hi, how are you crowd” should spend an hour here…

Concerning their collection, I don’t know where to begin… I could recommend every item she pulled… The plum colored three strand bracelet ($95.00) is elegant… the circle of life earrings ($240) are exemplary, the diamond journey pendent ($1,100) is exquisite, the dolce aquamarine and diamond ring ($1,348) will capture her heart…

The first piece of jewelry is a milestone in any relationship… Even if you eventually break up, the girl will remember when and where it was given and she will remember who have it… If you’ve reached that stag of your relationship (which in my opinion, can never come to early), you should go nowhere else but the Diamond Cellar… A memorable gift deserves a memorable shopping experience.